Deal
What We Do
Precisely because AI keeps advancing, understanding customers matters more than ever.
We start from that understanding and design experiences that lead to business results.
From business strategy to experience design to organisational change — we stay with you the whole way.
Widening what your business can be
We come to understand your customers and your market closely, and find new opportunities there.
From shaping business strategy to new business development and startup support, we help build the foundations that raise your odds of success.
What we help with
Growing a service out of customer understanding
We look closely at how users behave and what they feel, aiming for customer experience and business results together. To raise the value of your service or product, we work from strategy through to carrying out the improvements.
What we help with
Making growth continuous
Beyond improving the service itself, we help change the organisation and the way work gets done. Including the use of AI and data, we build the mechanisms that keep growth going.
What we help with
Why Deal
In an age of advancing AI, what matters is understanding people deeply and designing experiences worth having.
Deal is not only UX specialists — our members also bring business strategy, investment, M&A and PMO.
Clients & work
Starting from UX, we have helped companies across many industries renew their services.
Specialists from many fields,
working as one team
Deal is not only UX specialists: our members come from business strategy, investment, M&A, PMO and organisational change. Our strength is that we do not stop at understanding customers — we work with the business result in view.
Experience
